Susanne Kaufmann grew up in the Bregenzerwald, a picturesque valley nestled in the Austrian Alps and a destination sought out for its beauty and restorative powers during all four seasons of the year. As a little girl, she learned from her grandmother about all the beauty and wellness power to be found in the natural flora and fauna that were growing in abundance around her.
Susanne Kaufmann is the fifth-generation of family hoteliers who founded the renowned Hotel Post Bezau by Susanne Kaufmann in the Bregenzerwald. After graduating from the hotel management school Centre International de Glion in Montreux, she took over the family firm and set about creating a modern wellness destination rooted in the power of nature.
When Susanne joined the family firm in the 1990s one of her first projects was to develop a spa where she could offer clients her own signature beauty treatments. For Susanne, to create a luxurious wellness space that was in harmony with the surrounding nature, required a truly holistic approach incorporating anti-aging treatments, TCM, exercise and a dietary focus. The spa, with its white rooms and glass partitions was designed by her brother Oskar Leo Kaufmann, to ensure guests felt connected to the calmness and beauty of the outdoors throughout their visit.
Originally, the range of products, first launched in 2003, was intended only for spa use at the hotel. But soon guests asked to buy it so they could take it home with them, cult boutiques clamoured to stock it, and very quickly this niche brand was a global beauty phenomenon. Today our product range is still growing rapidly, incorporating result orientated products with a holistic approach to wellbeing.